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Josiah Go

About Josiah Go

Bestselling author Josiah Go is the Chairman and Chief Marketing Strategist of Mansmith and Fielders, Inc. (the leading marketing and sales training company in the Philippines), President and CEO of Waters Philippines (the market leader in the direct selling of premium health durable products in the Philippines) and President and CEO of PT Noah Health Indonesia. He is Chairman / Vice Chairman / Director of over a dozen companies.

Q&A Acer Philippines Managing Director Manuel Wong on Growing Amidst Strong Substitutes

Q1: Acer is no. 1 player in the PC industry in the Philippines. How has the situation changed with smartphones getting cheaper and better, and how have you responded to...
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How To Recover Your Investment in Binary Plan by Josiah Go

I am sharing the DTI Administrative Order 8 of 2002 on the ban of pyramiding schemes. As indicated, many “pyramid sales scheme and such sales scheme have been used in...
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10-Point Test to Elect the Next President and Vice President By Josiah Go

I blogged an article ‘Repositioning Presidential Candidates‘ which was also published by Inquirer as ‘Unmasking Presidential Candidates’ last March 26, 2016. This is the follow up article. Some colleagues know that I...
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Q&A with SEAOIL CEO Glenn Yu on Combining Innovation and Integrity

Q1: SEAOIL is the largest independent fuel company in the Philippines and is now one of the top 60 corporations in revenues. Can you share with us the major challenges you encountered as a...
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Q&A with Congresswoman Leni Robredo on Championing the Small Businesses

Before becoming a Congresswoman in 2012, Leni Robredo was a lawyer focusing on the poor and marginalized. She was awarded the Most Outstanding Private Prosecutor in 2009 given by Volunteer Against Crime and...
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Q&A with Nestle’s AVP Kakam Gabunada on Revitalizing A Major Brand

Reynaldo ‘Kakam’ Gabunada, Jr. is currently Assistant Vice President – Consumer Marketing Manager of Nestle Philippines assigned to handle BEAR BRAND Powdered Milk Drink, the biggest Nestle brand in the Philippines. Prior to this,...
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Q&A with La Frutera Founder Senen Bacani on Fusion of Business and Peace

Q1: La Frutera developed the first large-scale banana plantation in the ARMM region, and hired rebel returnees. It is now the fourth largest regional producer of cavendish banana. What was...
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Innovation for Women By Josiah Go

As we celebrate Women’s month this March, I like to share two interesting innovation stories which benefited women. 1. Finding baby sitters and caregivers online Genevieve Thiers, then a college...
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Repositioning Presidential Candidates by Josiah Go

I wrote about the phenomenal come-from-behind win of Makati Mayor Jejomar Binay as Vice President of the Philippines in my book “Fundamentals of Marketing in the Philippine Setting (2nd Edition,...
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Q&A with SM VP-Advertising Grace Magno on Marketing Campaigns

Q1: In your marketing career, what are some of the most memorable marketing campaigns that you initiated? Can you elaborate? A: The Hate Late Campaign of Pizza Hut Delivery is...
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Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship
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