A business model is a document that outlines how a company creates, captures, and delivers value to its customers and consumers in line with its vision. This concise one-page document can replace a lengthy 100-page business plan. Think of a business model as a way to see the big picture of how your business is designed. To help create a […]
Business Model
Ronald Mascariñas is the President and CEO of Bounty Agro Ventures. Aside from launching Chooks-to-Go and Uling Roasters, now the dominant cooked chicken brands in the Philippines with over 2,000 take-out stores, Bounty has launched HeiHei, Chooks! dine-in restaurant, and made their products available through an omnichannel strategy. He and his team innovated on Bounty’s business model from being a poultry […]
(From left to right: Jojo Liao, Dr Carl Balita, Lucci Canlas and Mike Canlas) It’s Alert Level 3 restriction again in this Covid pandemic that started two years ago in 2020. Many businesses were affected in previous levels 3 and 4, while a few thrived. Let me cite three successful business cases worth emulating. Jojo Liao is CEO of CoreProc, an IT company […]
In March 2020, the Enhanced Community Quarantine encompassed Metro Manila and neighboring cities, then expanded. Many companies were unable to operate despite good products. The constraints many businesses face below tell us many businesses did not have system thinking in place when designing their business. Those limited to existing customers had to fight with competition to retain declining numbers: a target market issue. […]
During the 2021 induction ceremony of the People Management Association of the Philippines held on January 27, I shared the details of a model that enhances the value proposition of the Human Resources department to an organization’s leadership. Why do we need to enhance it? In a quick survey among my network, I found only 3% of CEOs had a Human […]
When I formulated the 7-step process of Market-Driving Strategy in 2009, the 7th step was to convert a compelling market-driving strategy into a compelling business model. Thus, I launched the Mansmith Business Model Map the next year as a next in sequence to the Market-Driving Strategy, with a well-received Business Model Innovation seminar eventually running on June 24 – 25, 2010. It was so successful, we […]
Alfredo Tumacder III is the CEO of Acro Transport Logistics Network, Inc. one of the fast growing trucking company in the Philippines, where he took inspiration from airports for computerized operations. From the time he founded Acro in 2008, he has grown the organization to a team of 500 with 200 trucks and 8 logistics facilities. Mr. Alfred Tumacder III, […]
Alfamart is a joint venture between the SM Group and Indonesia’s Alfamart, a company with over 16,000 stores in Indonesia. Alfamart in the Philippines recently reached a milestone of over 1,000 stores in the country last November 2020, while the COVID-19 pandemic was ongoing. Its Chief Operating Officer, Harvey Ong, shares the company’s business model and why strategy is about […]
Go Negosyo was founded in 2005 by the Presidential Adviser For Entrepreneurship, Joey Concepcion, who is also the President and CEO of publicly-listed food company RFM Corporation. It is currently in its 15th year. A business model is the way an organization plans to create, deliver and capture value for its intended customers or constituents. For Go Negosyo, the following […]
The recently concluded 11th Mansmith Market Masters Conference was a rare learning event of a lifetime, as it featured 17 CEOs of major corporations from different industries sharing their thoughts about what they have done during COVID-19, as well as what they intend to do after. Edwin Bautista, President and CEO of UnionBank, shares “Marketing can no longer be divorced […]