In a soon-to-be launched book I authored entitled ‘The Rainmakers’, I interviewed 25 Top Filipino CEOs such as Lance Gokongwei of Cebu Pacific Air, Victor Paterno of 7-Eleven, Injap Sia of Double Dragon and Joey Concepcion of RFM, among others, who shared their views on how their strategies addressed the opportunities or challenges of their industries at a particular time […]
When I am in major disagreement with another, I would ask a question ‘Under what circumstance would the other party be correct?’ and search for answers under the premise that maybe my ignorance and prejudices have influenced my limited point of view. President Duterte expressed his preference for China and Russia and claimed that the United States benefited more in […]
Samuel L. Po is the founder and President of JS Unitrade Merchandise Inc., a market leading consumer goods company with trusted brands such as EQ Baby Diapers, Charmee Feminine Protection, Caress Incontinence Care, Secure Adult Pull-Up Pants and Nursy Baby Wipes. Entrepreneurally-savvy and exposed to business since childhood in Iloilo City, he struck out on his own after school and […]
Last May 5-6, 2017, Rex Book Store organized a seminar allowing me to help a group of marketing professors from 5 schools improve their mastery on marketing strategy. In our session on assembling value proposition, I used Safeguard, the dominant brand of germicidal soap in the Philippines, as an example and asked users of Safeguard to comment about their usage […]
Euclid Cezar started Famous Belgian Waffles in 2012 and has some 450 stores in less than 5 years. Euclid shares his insights about how to start, market and grow a business. Q1: What made you start Famous Belgian Waffles? A: Back in 2010 to 2012 we saw the increasing popularity of beverage products like milk tea, buko shake, other fruit […]
I started a new section in my blog, ‘Conversation’ series where I interview on-the-street people regarding their work and personal thoughts. There are reflection questions at the end of each article for the readers to chew on for individual learning. For my first interview, I talked to an Uber driver-entrepreneur on my way to the airport in Boston last April […]
Benjie Yap, fresh from an industrial engineering degree from De La Salle University, started in Unilever PH’s factory team and later its R&D department before becoming Marketing Director of Home Care and 5 years later as Managing Director of Foods. He was later assigned in Unilever Thailand and returned to the Philippines to assume the role as Vice President for […]
Kirk Damasco is co-Managing Partner of Worship Generation, a chain of 20 retail stores selling Christian-themed merchandise since 2013. One of the key trends I identified with Chiqui Escareal-Go in 2014 was the increasing popularity of Christian-themed shirts. We predicted that Jesus T-shirts will be massive, especially after a calamity. When faced with many challenges, people tend to look for […]
Dr. Dory Poa is the President of Chiang Kai Shek College, the largest Chinese Filipino school in the Philippines, with successful alumni like SM’s Henry Sy, PNB’s Lucio Tan, Jollibee’s Tony Tan Caktiong, among others. A language expert, Dr. Poa obtained her doctoral degree at Stanford University and taught in the Philippines, the USA, Taiwan, Hong Kong, and Australia prior […]
I attended various courses at MIT Sloan and Harvard in Boston last March 22-April 6, 2017. My sister-in-law Wally, who lives in North Quincy, was generous to host me again while I was there. I would take the red line subway daily from North Quincy to Kendal for MIT and the Harvard stop as well. In between Wally’s house and […]