(First row from left: Patron, Santos, Suarez, Vega, Chua, Corrales, Encarnacion. Second row from left: Gerodias, Nacpil, Co, Tiu, Keh, Valencia, Evardone) Advocacy-based Mansmith and Fielders Inc. revealed the 14 winners for the 17th Mansmith Young Market Masters Awards (YMMA) 2022. The Mansmith YMMA is the most sought-after recognition for young marketers and entrepreneurs, 35 years old and below, and the […]
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Once again, it is time for businesses’ midyear evaluations and planning sessions. Have you explored the four critical directions for review to assess your strategy choices? From these questions, some lessons can already by deduced, explicitly and implicitly. Our own experience on how we, in Mansmith and Fielders Inc. changed the rules to be different is shared below. These strategic steps […]
This article aims to educate the consumers to spot pyramiding and unregistered investment scams of companies who claim to be network marketing business opportunities but are actually not. While network marketing or multi level marketing (MLM) is legitimate, many unscrupulous or misguided entrepreneurs create MLM-like compensation plans that are downright illegal violating the laws of the Philippines and destroys the […]
Martha Sazon is the President and CEO of GCash, the leading finance app in the Philippines with over 60 million registered users nationwide todate and still growing. Under her leadership, the number of GCash users tripled in two years, cementing it as the leading online wallet of Filipinos nationwide. Martha Sazon is the recipient of the 2nd Mansmith Innovation Awards. […]
I met Secretary Ramon Lopez sometime in the late 2000’s when he was still the Executive Director of Go Negosyo. I checked Facebook entries and was reminded that my daughter Tricia Gosingtian was part of the Most Inspiring Young Entrepreneurs of 2010. Secretary Ramon Lopez was the nominator. Later, Tricia and husband RG Gabunada would tap him as one of their wedding godparents. I interviewed Ramon Lopez twice for my […]
I had the opportunity to interview a manager in a multinational company about the ongoing MBA course being taken by this individual. For confidential reasons and upon their personal request, I will not identify the name and gender of this individual. I am providing a summary of their dislikes, wish-list, overkill, and likes. Dislikes: 1. “Schedule: On top of the Friday […]
The Primer Group’s core businesses are in retail and distribution of 150 premium consumer and travel brands in outdoor, travel, footwear, fashion, action sports, wellness and urban lifestyle. They have over 350 stores in over a dozen countries. It has diversified into industrial products and services offering green solutions, with businesses in air-conditioning and energy management, full-scale printing and manufacturing, […]
I used to be the youngest in many things – – youngest national president of the Philippine Marketing Association (then) at age 28, youngest bestselling marketing author at age 31, youngest Agora Awardee in Marketing Education at age 32, youngest lifetime achievement awardee in marketing education at age 45. I have been extremely blessed and grateful for all of God’s gifts in my life. But […]
Costs of goods and services have gone up because of the recent oil price hike which has multiplying effects along the value chain. The usual option considered is to increase price. As part of good governance practices, many companies require executives not just to show actual and expected cost increases but also alternatives to avoid any price increase during sensitive […]
Steve Sy is the Founder and CEO of Great Deals E-Commerce Corporation, a pioneer and currently the Philippines’ largest provider of end-to-end ecommerce solutions to over 300 of the biggest manufacturers and country distributors in the Philippines. Great Deals was recently ranked by Inquirer and Statista as the fastest growing company in the Philippines, and by Financial Times as the […]