When I formulated the 7-step process of Market-Driving Strategy in 2009, the 7th step was to convert a compelling market-driving strategy into a compelling business model. Thus, I launched the Mansmith Business Model Map the next year as a next in sequence to the Market-Driving Strategy, with a well-received Business Model Innovation seminar eventually running on June 24 – 25, 2010. It was so successful, we […]

I have been fondly watching the Korean drama “Start-Up” on Netflix with my wife because the values espoused in the show are consistent with what the Mansmith and Fielders Team have been both practicing and mentoring to others. I think the show is one that definitely encourages entrepreneurship. Here are 15 quick lessons from the show I would like to […]

The recently concluded 11th Mansmith Market Masters Conference was a rare learning event of a lifetime, as it featured 17 CEOs of major corporations from different industries sharing their thoughts about what they have done during COVID-19, as well as what they intend to do after.  Edwin Bautista, President and CEO of UnionBank, shares “Marketing can no longer be divorced […]

Like my team, when I decided the final price of the 55 4k-quality videos in my new Business Model Course, most of my guests were surprised at the unique pricing scheme. Instead of US$1995, it is priced at the same level of a good book: US$30 for the duration of 2020, since it is the 30th anniversary of Mansmith and […]

Unprecedented circumstances like the COVID-19 pandemic have made things hard for everyone this year, especially SMEs and entrepreneurs. However, this is also the best opportunity for them to think outside the box and pivot their business model into new realities. As we celebrate the 10th year anniversary of Day 8 Business Academy, we are thinking like an agile startup and […]

One of the startups I admire is a Chinese company called Bytedance. Established in 2012, it has now become one of the most valuable startup unicorns. Bytedance is the parent company of Tiktok, the fast growing, albeit controversial,artificial intelligence-supported short video app known as Douyin in China. Douyin was launched in 2016, and they created the TikTok spinoff for international […]

In many conferences being held all over the world, continuing discussions remain focused on managing change or managing uncertainty – as if resistance to change is not enough of a hurdle, or that the level of uncertainty has become unimaginable, if not impossible.  These words – uncertain, unimaginable, impossible are words you don’t hear from hard core entrepreneurs – who […]

Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship

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