Julie Ortuoste co-founded HairMNL with husband Jonathan Joson. HairMNL is a local e-commerce site carrying professional hair care brands. They opened a salon in 2016 and went into online selling two months after. She shares the fundamentals of selling online and how she was able to adapt the concepts of trade marketing from her previous work. Q1: How did you […]
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Jose Arnulfo “Wick” Veloso joined the Philippine National Bank (PNB) as President and CEO in November 16, 2018 after heading HSBC for 23 years, serving his last post there as its first-ever Filipino CEO for the Philippines since December 2012. Stock price of PNB has reversed its struggling trends the last 6 years and has gained over US$500 million within […]
Bea Atienza is the Chief Digital Strategy Officer of Dentsu Aegis Network. She was formerly Strategy Lead of Edelman Digital Singapore, Head of Strategic Planning in Wunderman Singapore and Digital Strategist of Commonwealth (a McCann company) in Shanghai, China. She acquaints us with her role as a strategy planner as well as the trends in digital marketing that she has […]
Sonny Catacutan is a seasoned marketing and business development professional. He leads Cargill’s animal nutrition business in the Philippines as its Managing Director. The business, which continues to bring some of the most trusted brands of animal feeds and premixes, continue to grow their innovative portfolio to provide swine, poultry, and aqua feed, along with premix solutions. For more than […]
Matt Pardinas won the Mansmith Young Market Masters Award (YMMA) in 2014 when he was the head of marketing and sales of Rags2Riches, a for-profit social enterprise. He decided to join marketing training firm Mansmith and Fielders, Inc. in 2017 as Project Chair of the Mansmith Young Market Masters Awards (YMMA), the first YMMA winner to head the project, and […]
My 18th No false advertising, I am excited to celebrate the launch of my 18th book! Come join me on May 3, 2019 (Friday), 6 PM at National Book Store, Shangri-La Plaza Mall. It will also be the post celebration of my April 22 birthday. “The Mavericks: How 35 Marketing Rockstars Think, Strategize and Execute” has been on my mind […]
Imagine a huge business conference of over 1,000 delegates with 35 speakers where there are presenters, speeches, PowerPoints, audio-visuals, jargons, breakout sessions and lunches! That has been the norm for as long as we can remember. Mansmith and Fielders Inc. wanted to launch their new crusade, the Mansmith Innovation Awards within the 10th Mansmith Market Masters Conference last April 3, 2019 in SMX Aura […]
Chris Manguera is the Chief Marketing Officer of Mynt. He won the Mansmith Young Market Masters Awards (YMMA) in 2018 and shares his insights about the mobile money and micro lending business. He will share more marketing tips during the 10th Market Masters Conference on April 3 at SMX Aura. Q1: Mobile money continues to soar as a lifestyle product. […]
Gladys Jane Chan is the Marketing Director of Visa in the Philippines and Guam, before which she worked in the fields of telecommunications, banking and digital content. She is also a former marketing professor at the UA&P, teaching brand management. She won the Mansmith Young Market Masters Awards (YMMA) in 2013. She shares her insights about services marketing. She will […]
William ‘Bill’ Stelton is Chairman and CEO of The Bistro Group, a leading high end casual dining restaurant chain in the Philippines (with brands such as TGI Fridays, Italianni’s, Denny’s, Texas Roadhouse, Watami, Baker & Cook, Red Lobster and Hard Rock Café, among others). The Bistro Group, now with some 100 outlets nationwide, is celebrating its 25th year this year. […]