Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service.” – – Peter Drucker —————————————————— Over half of businesses are doomed to fail. Just Google various statistics, or approach government agencies and you can get an idea of how difficult it is to succeed.  But […]

In 2007, Mansmith and Fielders Inc. started the Marketing Rescue advocacy as a tie up public service project with Entrepreneurs Magazine. The Marketing Rescue event was arranged with the magazine’s then publisher, Neil Palabrica. It was organized as a free live event, with me answering questions sent in by their readers ahead of time. It went on like that for a few […]

Like my team, when I decided the final price of the 55 4k-quality videos in my new Business Model Course, most of my guests were surprised at the unique pricing scheme. Instead of US$1995, it is priced at the same level of a good book: US$30 for the duration of 2020, since it is the 30th anniversary of Mansmith and […]

In 2010, we celebrated two milestones! Chiqui Escareal-Go and I wrote a book called “The WE Entrepreneur” which became a National Book Store bestseller and we also co-founded Day 8 Business Academy as the social enterprise subsidiary of Mansmith and Fielders Inc. to benefit small and medium scale enterprises (SMEs). We coined “The WE Entrepreneur” to pertain to that whose approach to entrepreneurship is “whole” […]

I just finished my first 5-session Business Acumen Zoom class for high school students where I was blessed with eight bright students from Manila, Cebu and Davao. A Buffet of Interesting Topics It is the first time I designed a buffet of business topics for a seminar, aimed to give the students a head start advantage. We discussed Tik Tok […]

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P168 only for a limited time9 videos and 13 reflection exercises Most entrepreneurs are suffering because of Covid and the ECQ. The lack of revenues but ongoing costs will force them to make choices before cash run dry. I have created an online seminar to help entrepreneurs make deliberate choices, not impulsive ones. The content of this seminar is based […]

I saw an announcement of Unilever Philippines allocating P1 billion as cash flow relief for vulnerable customers, plus early payment for financially-constrained small suppliers. Here is one company who understands and empathizes with small entrepreneurs, even anticipating their needs, and  creating more certainty for the micro, small and medium enterprises (MSMEs) during these trying times. I, for one, would buy more of […]

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Author’s note: I wanted to honor God on my 500th blog entry so here is a reflection on the story of my life and what He had made me into. My grandfather criticized me for always being speechless. You transformed me as the most awarded business educator-speaker in the Philippines! My high school teacher undermined me and thought that La […]

DTI Secretary Ramon Lopez and yours truly in front of Kapiterya, a DTI-backed cafe promoting Philippine coffee at the National Trade Fair.   Nearly three years ago, on December 2, 2016, Markprof Foundation Inc. and the Department of Trade and Industry (DTI) agreed in principle to produce free marketing education videos, in taglish, for the benefit of micro, small and medium enterprises (MSMEs). The […]

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Mansmith and Fielders Inc. will soon be celebrating its 30th year anniversary in 2020.  In 2004, Chiqui Escareal-Go took over as head and shared her vision of converting Mansmith from training and consulting to an advocacy-based company, emphasizing Mansmith’s role in “helping marketing and sales teams soar”. Thus was born the Mansmith 4I’s – – information, ideas, inspiration and infrastructure, […]

Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship

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