Innovation is a word too used and abused nowadays. Innovation refers to newness that succeeded in the marketplace, and not just in a single workplace, but in reality most companies are just playing catch-up to others and package it as innovation. This especially happens when there are issues that need addressing and companies try to solve them while calling it […]

I enjoyed running three batches of my Business Model class last February 2021. I never had so many batches within the same month since my first class in 2010.  I conducted pre-tests and trained business model mentors from the Go Negosyo Movement on the need to expand business models to 11 building blocks from their existing 9. I also trained […]

Internationally renowned furniture designer Kenneth Cobonpue is one of the ten winners of the 1st Mansmith Innovation Awards. In this interview, we asked Kenneth (who was described by Time Magazine as “Rattan’s First Virtuoso”), about his creative process and why many companies want his name on the door. Mr. Cobonpue will be speaking at the 1st Mansmith Innovation Summit and Awards […]

I would like to share the main talking points from my presentation at the Metro Manila Business Conference (MMBC) of the Philippine Chamber of Commerce and Industry last September 4, 2020. Due to the limited time, I was not able to share my research on the “Business Model Shift” of 45 companies from 17 countries during COVID-19. But you can […]

Many companies, especially multinationals, like to talk about innovation. There are even some who include innovation as part of their core values; others even have innovation managers.   Innovation has two elements – novelty in the industry and commercial success. In other words, it’s about creating new value that benefits your intended market. Here are six anomalies that companies may […]

About the same time last year, I was invited by the Financial Executives Institute of the Philippines (FINEX) at their annual conference held at Shangri-La at The Fort to share the learning and development innovations instituted by Mansmith and Fielders Inc. I was featured in ‘Learn to Rock’, the session on education and how this has sparked innovation and creativity […]

Innovation has two elements – novelty and commercial success. Novelty without commercial success is an invention. Commercial success without novelty is me-too. One tool in planning a novelty is applying the law of the opposite. The law of the opposite states that in order to be successful, one should go in a direction that is in contrast from most others. […]

Matimco, which is more popularly known for their Matwood, is the market leader in premium treated wood. The company is celebrating its 55th year this 2019 and its President and CEO, Charlie Liu, shares the best practices of a business-to-business organization like theirs in marketing and innovation.   Q1: Wood is perceived as a commodity. Matimco branded Matwood and is […]

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Josiah Go’s Commencement Speech at Chiang Kai Shek College April 27, 2019 Dr. Dory Poa, members of the board of trustees, members of the alumni association, members of the academic community, parents, graduates, ladies and gentlemen, good morning! I am honored to be invited as your speaker for your college graduation. I studied in this school for 7 years, from […]

Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship

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