Samie Lim has a unique gift of visualizing the future economic development of our country, and the talent for harnessing the bayanihan spirit of business leaders by making things happen. He focuses on building unorganized business segments into strong industrial sectors with his mission ‘to serve the greatest numbers of people.’ He has spearheaded the movement to modernize our retail […]
interviews
Aurora Mangubat-Suarez was Publisher of Summit Media before becoming an independent life coach and marketing consultant. A winner of the Mansmith Young Market Masters Awards (Mansmith YMMA) in 2006, she shares her insights about her journey from being a corporate executive to a life coach focusing on women achievers. Q1: You rose from the ranks and became a magazine publisher […]
Raymund Magdaluyo is one of the Philippines’ most successful restaurateurs. He has helped shape many seafood dining restaurant concepts (Red Crab Alimango House, ClawDaddy, Blackbeard’s Seafood Island, Crustasia, Johnny Kahuku Hawaiian Shrimp House), as well as non-seafood restaurant concepts (SumoSam and related restaurants, New Orleans, Cafe Creole, Patriots, Wolfgang’s Steak House). He was recipient of the Mansmith Young Market Masters (YMMA) […]
Dr. Alan Escalona took over Fruit Magic in 1999 and has expanded via company and franchised stores while adding new concepts along the way. He is currently president of the Philippine Franchise Association (PFA). He shares his insights about the vision and growth strategy of Fruit Magic and his franchising business. Q1: Your group took over the stores of RPM Fruit Magic in […]
Market leader Cebu Pacific Air is not only known for having low fare services, but also very agile with their marketing communications and sales promotions. VP Marketing Candice Alabanza-Iyog selflessly shares her insights on how they do a campaign internally. Q1: When Leonardo de Caprio won his first Oscar, Cebu Pacific Air immediately launched a promo free trip to Guam […]
Q1: Acer is no. 1 player in the PC industry in the Philippines. How has the situation changed with smartphones getting cheaper and better, and how have you responded to slower demand to protect your PC lead? A: Acer Philippines is grateful to have sustained its No.1 post in the PC market for several years, we owe it to our […]
Q1: SEAOIL is the largest independent fuel company in the Philippines and is now one of the top 60 corporations in revenues. Can you share with us the major challenges you encountered as a new entrant in the retail business in 1997 and how you overcame them? A: When we started the retail business, we were aware that we will compete with industry giants […]
Before becoming a Congresswoman in 2012, Leni Robredo was a lawyer focusing on the poor and marginalized. She was awarded the Most Outstanding Private Prosecutor in 2009 given by Volunteer Against Crime and Corruption (VACC). She decided to run as congresswoman after her late husband died due to the belief that only 1 family member will be in public office at a time. In Congress, […]
Q1: La Frutera developed the first large-scale banana plantation in the ARMM region, and hired rebel returnees. It is now the fourth largest regional producer of cavendish banana. What was on your mind when you decided to invest in a war-torn province instead of a safer region? A: I am just one of the co-founders of La Frutera which is now a 1300-hectare banana plantation. […]
Q1: In your marketing career, what are some of the most memorable marketing campaigns that you initiated? Can you elaborate? A: The Hate Late Campaign of Pizza Hut Delivery is for me the most memorable because we started using social media and the internet to communicate that Pizza Hut Delivery will be delivered to you in 30 minutes or your […]