Q1: Inglot is a make up brand from Poland. How did you encounter each other? A: My sister and I have been wanting to venture into possible brands to introduce to the Filipino consumers. We attempted venturing into food franchises but there were failed attempts due to circumstances. We were contacting 10 – 20 brands in different industries – food, […]
Entrepreneurship
Q1: What was the inspiration behind the Karimadon clothing business? How has the business and the brand transformed through the years? A: Karimadon started in 1980 as a small store selling PX goods in Virra Mall. Soon, however, people began asking where I got the clothes I was wearing. At that time, most of my clothes were of my own […]
Q14: What are commonalities franchisors look for in franchisees other than having the money to franchise? Potato Corner CEO Jose Magsaysay: For new franchisees and partners, we look for a connection. Every communication is an evaluation or a test of how we connect to them. From an email to the first meeting, we probe and if there is a connection we […]
Q5: Some companies do not franchise their businesses because of quick ROI and significant positive cash flow. A few have been able to successfully expand quickly. What are pros and cons of this approach? Fruit Magic President Dr. Alan Escalona: A business that wants to increase its market reach and advance its brand value needs to expand rapidly. If the said business […]
The Philippine Franchise Association (PFA) is the Philippines’ pioneer and largest franchise association. It’s officers list includes the who’s who of business with Samie Lim of BLIMS Furniture as chairman emeritus, Yvette Orbeta of Wendy’s as chairperson, Bing Limjoco of Francorp and Robert Trota of Max’s Group as vice chairmen and Franklin Go of Goldilocks as president . Its membership […]
Question 1: Is franchising a better option than starting your own business from scratch? PFA Chair Emeritus & BLIMS President Samie Lim: While it is true that starting a business creates jobs and may even open more opportunities for other businesses, the sad reality – not only in the Philippines but throughout the world – is that many start-ups end […]
Q5: You have launched the BDJ Beauty Box. Is this your response to seasonality in your planner business A: We launched BDJ Box, our online beauty discovery service for women, in our desire to help our 30,000 plus members to explore their own definitions of beauty. Feeling beautiful and relating it to confidence has been an increasing concern of our […]
Q1: You created a new category – the first planner for women. What inspired you to launch the Belle de Jour planner in 2006? A: When we introduced the first Belle de Jour Power Planner in November 2006 (2007 BDJ Planner), my motivation was as simple as – there was no planner in the market that I felt could really help […]
I met Dexter Chee Ah about a decade ago when he asked for a meet-up to explore the possibility of him becoming a speaker and marketing consultant at Mansmith and Fielders Inc. He came prepared with an endorsement letter from no less than Dr. Eduardo Roberto, his professor at the Asian Institute of Management.  He must have made an impression on the hard-to-impress Ned, one of the […]
Q1. You have different pizza brands – Jimini Whole Pizza for kids, Pizza Pedricos for sharing with barkada or family, and Santino’s Supreme Slice, a grab & go slice pizza brand for the budget-conscious & time-starved individuals. What were the opportunities you saw or the insights you uncovered that led to the development of each of these brands? We started […]