With lower revenues and profit, many entrepreneurs mainly resort to cutting costs in order to survive the deadly COVID-19 pandemic-recession twins. Unmindful that such a move, without market development, will continue to depress revenues and profit, they may end up in the worst state of their self-fulfilling prophecy. They may be taking a short term orientation instead of reframing how […]
Search Results for: Business
Innovation is a word too used and abused nowadays. Innovation refers to newness that succeeded in the marketplace, and not just in a single workplace, but in reality most companies are just playing catch-up to others and package it as innovation. This especially happens when there are issues that need addressing and companies try to solve them while calling it […]
(clockwise: Rico Santos, Ral Santos, Tessa Gayanes and Josiah Go) Last April 8, 2021, I welcomed the opportunity to co-facilitate a Q&A session with father-and-son team Rico and Ral Santos from the IT company Agilis Enterprise Solutions. I was excited because it was my first time to do a live Q&A on the topic, alongside co-facilitating with a bright young leader, White Space […]
Boozy.ph is the leading online seller of alcoholic drinks in the Philippines. Its co-founder and partner Jonathan Joson, a winner of the Mansmith Young Market Masters Awards (YMMA) in 2011 for digital marketing, shares with us his thoughts about the ecommerce and the alcoholic drinks industries The search for the 16th Mansmith YMMA is ongoing. Entry forms can be accomplished online […]
When your strategy and business model are no longer relevant because changes in the external environment are faster than change in your organization, you are in strategic drift. The risk to incumbent market players is that a new market leader may emerge and take market share away from you, since they have been better prepared at anticipating any changes in consumer […]
From left to right (1st row): Bautista, Cobonpue, Lim, Valdes, and Chan. 2nd row: Chong, Evangelista, Ilao, Ledesma, and Palencia. On March 3 and 4, 2021, Mansmith and Fielders, Inc. held the very first Mansmith Innovation Awards and Summit. A dual conference and awarding ceremony, the event recognized the top 10 Filipino innovators for their significant contributions to innovation in […]
Les Reyes founded Reyes Haircutters in 2001 and popularized the P49.95 hair cut, initially targeting do-it-yourself consumers who do not go to barber shops for a hair cut. Today, it has some 100 outlets. The marketing mix or more popularly known as the 4P’s of marketing is composed of product, price, place and promotions. For service companies, 3P’s are added […]
In part 1 of this article, I shared the five elements of the offering model of a doctor’s practice. In this continuation, I will end with the six elements of the operating model that make up the 11 building blocks of a business model: value chain, key processes, key resources, complementors, cost, and finally, reconfiguration for an innovative medical practice. […]
Three years ago, I wrote about the dissatisfaction of patients toward their doctors in the post “Can Doctors Be Patient Centric?” on my blog, and “Does Your Doctor Really Care About You?” in the Nov 10, 2017 issue of Inquirer. In this 2-part article series, I will discuss how understanding business models can help doctors improve patient satisfaction and increase […]
Internationally renowned furniture designer Kenneth Cobonpue is one of the ten winners of the 1st Mansmith Innovation Awards. In this interview, we asked Kenneth (who was described by Time Magazine as “Rattan’s First Virtuoso”), about his creative process and why many companies want his name on the door. Mr. Cobonpue will be speaking at the 1st Mansmith Innovation Summit and Awards […]