In the pursuit of business success, evaluating the soundness of a proposed business model is crucial. But how is a business model evaluated? Let me share the three core tests to ensure a comprehensive assessment of business opportunities. The Three Core Tests The Mansmith Business Model framework, involving eleven building blocks, recommends three primary core tests to evaluate a business […]
Business Model
Paolo Borromeo is the President and CEO of AC Health, the Ayala-owned group that launched Healthway Cancer Care Hospital, the first dedicated cancer hospital in the Philippines. He shares about the hospital’s business model. Q1. Could you elaborate on the vision behind establishing the first cancer hospital in the Philippines with an end-to-end approach at affordable rates? What inspired this initiative? […]
Superstar singer-songwriter Taylor Swift, with over half a billion social media followers, launched her highly successful “The Eras Tour” through Anschutz Entertainment Group (AEG) Presents, encompassing 152 dates across five continents from March 17, 2023, to December 8, 2024. Unfortunately, she only visited Singapore in Southeast Asia for six shows in March 2024, bypassing other neighboring countries much to the […]
Jimmy Thai is the CEO of the Primer Group of Companies. Embarking on his path with a modest buy-and-sell enterprise in 1985, Primer has since evolved into a powerhouse, boasting a portfolio of 150 premium consumer and travel brands spanning diverse sectors like outdoor, travel, footwear, fashion, action sports, wellness, and urban lifestyle. Included in their repertoire are notable brands […]
A business model is a document that outlines how a company creates, captures, and delivers value to its customers and consumers in line with its vision. This concise one-page document can replace a lengthy 100-page business plan. Think of a business model as a way to see the big picture of how your business is designed. To help create a […]
Ronald Mascariñas is the President and CEO of Bounty Agro Ventures. Aside from launching Chooks-to-Go and Uling Roasters, now the dominant cooked chicken brands in the Philippines with over 2,000 take-out stores, Bounty has launched HeiHei, Chooks! dine-in restaurant, and made their products available through an omnichannel strategy. He and his team innovated on Bounty’s business model from being a poultry […]
(From left to right: Jojo Liao, Dr Carl Balita, Lucci Canlas and Mike Canlas) It’s Alert Level 3 restriction again in this Covid pandemic that started two years ago in 2020. Many businesses were affected in previous levels 3 and 4, while a few thrived. Let me cite three successful business cases worth emulating. Jojo Liao is CEO of CoreProc, an IT company […]
In March 2020, the Enhanced Community Quarantine encompassed Metro Manila and neighboring cities, then expanded. Many companies were unable to operate despite good products. The constraints many businesses face below tell us many businesses did not have system thinking in place when designing their business. Those limited to existing customers had to fight with competition to retain declining numbers: a target market issue. […]
During the 2021 induction ceremony of the People Management Association of the Philippines held on January 27, I shared the details of a model that enhances the value proposition of the Human Resources department to an organization’s leadership. Why do we need to enhance it? In a quick survey among my network, I found only 3% of CEOs had a Human […]
When I formulated the 7-step process of Market-Driving Strategy in 2009, the 7th step was to convert a compelling market-driving strategy into a compelling business model. Thus, I launched the Mansmith Business Model Map the next year as a next in sequence to the Market-Driving Strategy, with a well-received Business Model Innovation seminar eventually running on June 24 – 25, 2010. It was so successful, we […]