I had the pleasure of interviewing 4 groups of people in 2015. They are listed according to number of readers below. Q&A w/ YMMA winners Candice Alabanza, Lester Estrada, Cristina Lao & Alan Supnet on Hiring Fresh Graduates for Brand Marketing Work https://josiahgo.com/qa-on-hiring-fresh-graduates-for-brand-marketing-work/ Q&A with Direct Selling Association of the Philippines (DSAP) Officers on Understanding Pyramiding Scams https://josiahgo.com/qa-with-direct-selling-association-of-the-philippines-dsap-officers-on-understanding-pyramiding-scams/ Q&A with […]

Q5: Some companies do not franchise their businesses because of quick ROI and significant positive cash flow. A few have been able to successfully expand quickly. What are pros and cons of this approach? Fruit Magic President Dr. Alan Escalona: A business that wants to increase its market reach and advance its brand value needs to expand rapidly. If the said business […]

The Philippine Franchise Association (PFA) is the Philippines’ pioneer and largest franchise association. It’s officers list includes the who’s who of business with Samie Lim of BLIMS Furniture as chairman emeritus, Yvette Orbeta of Wendy’s as chairperson, Bing Limjoco of Francorp and Robert Trota of Max’s Group as vice chairmen and Franklin Go of Goldilocks as president . Its membership […]

Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship

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