Gary de Ocampo currently represents Brand Finance, the world’s leading independent brand valuation consultancy, in the Philippines. He retired in April 2023 after serving as the President of Kantar Philippines and the Managing Director of its Insights Division for 15 years. In September 2024, he will begin his new role as President of Centre Medicale Internationale, the premier outpatient clinic […]
Search Results for: Marketing Strategy
Martin Gonzalez is the co-creator of Google’s Effective Founders Project, a global research program that decodes the factors enabling startup founders to succeed. He also works closely with Google’s engineering and research leaders on organization design, leadership, and cultural challenges. Martin has advised leaders across the Americas, Europe, Africa, and Asia. He teaches and collaborates on research at the world’s elite […]
Cheri Moran serves as the Vice President of Sales at Universal Robina Corporation (URC), making her the first female to hold this position. Previously, she made history as the first female Sales Director at Coca-Cola Philippines, breaking barriers in a male-dominated industry. Moran has been honored as part of the inaugural batch of winners of the Mansmith Sales Masters Awards, […]
IBS Electronics Group is a global distributor founded in 1980 in Southern California, USA. They support the electronics manufacturing and industrial industries by providing a wide range of services, including inventory management, vendor consolidation, engineering services, prototyping, and custom design support integrated into the cost of the distributed components and products globally. Beth Dureza spearheaded the establishment of IBS Electronics’ […]
Asher Lu, Sales Director of Procter and Gamble Philippines, has been honored as part of the inaugural batch of winners of the Mansmith Sales Masters Awards, the industry’s first sales awards. In this interview, Asher shares insights into how he became a growth champion, turnaround specialist, people leader, future shaper, and new venture builder. Q1: Can you tell us about […]
Albert Cuadrante is the SVP and Chief Marketing Officer of Union Bank of the Philippines. He is also the current Chairman of Acumen Strategy Consultants, a full-service Management Consulting firm that provides consultancy services to clients belonging to the Philippines’ Top 500 companies. Albert is a Member of the Board of Trustees of the Digital Marketing Association of the Philippines (DMAP) and […]
As I commemorate the 10th anniversary of my blog on May 9, 2024, I’m reminded of the journey that has taken me from digital reflections to tangible contributions in the form of books and frameworks. What began as a simple platform for sharing thoughts and experiences has evolved into a comprehensive repository of knowledge, culminating in the creation of the […]
Fredy Ong, the current Chairman and CEO at Unilever Philippines, has held key positions such as Vice President of Customer Development in the Philippines and Country Head of Unilever in Cambodia and Laos. In this interview, he shares insights into his diverse career journey, skills, and strategies in leadership and customer development within the context of Unilever. Q1: Transitioning from […]
I am extremely proud to share the 15th Mansmith Market Masters Conference — featuring a dream team of 15 high-powered CEOs in 5 high-impact topics. It is definitely THE Marketing Conference to attend in 2024. Consider the following: 1 day of Intellectual Stimulation before your Mid Year Planning 5 Skills needed by Master Strategists (a rare topic) 5 in-depth panel discussions 15 CEO Thought Leaders […]
Ralph Ray Chua serves as the President of Immuni Global Inc., the manufacturer of Immuni herbal drinks packaged in rectangular sachets. Recently honored with the Mansmith Innovation Awards for product innovation, Ralph provides valuable insights into the development and launch of Immuni. Q1: Can you share the backstory of your startup and what inspired the launch of a herbal drink […]