I got so many “Happy New Year” in person, via email, via sms, and via social media. I am sure you got many as well. Today, in the opening sales leaders meeting of Waters Philippines, I shared what is behind each of the three words and what it means when the three words “Happy New Year” are combined. The first […]
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I am honored to be able to have Q&As with captains of different industries. They made time and unselfishly shared their insights in order for others to benefit and learn from those information. I am eternally grateful and commit to continue doing Q&As with more thought leaders in 2017. Thanks so much to Philippine Daily Inquirer, Philippines no. 1 broadsheet, […]
My top article in 2016 is a blog exclusive feature on Philippines’ youngest U.S. dollar billionaire Edgar “Injap” Sia where he shared with me his graduation speech delivered at the University of San Agustin. This article was, in turn, shared by the readers reinforcing the increasing acceptance of entrepreneurs as rock stars and modern day heroes. Injap also topped my […]
Profiting from customer dissatisfaction is one of the worst ways to create profit for a business. It goes against the concept of a compelling value proposition where pain points of target customers are identified and addressed. Satisfaction of needs and wants should be prioritized to continue to be relevant as a brand. The emotional connection is often lost when buyers […]
Imagine you are the biggest in your industry — you can be a bank, a car rental firm, a supermarket, a bookstore, a drug store, a pawnshop or any retail store format for that matter. Then, a newcomer entered the market and disrupted what you have been dominating for a long time. Your brick and mortar retail branch network, which […]
A new market has emerged following the Marcos burial. Market segmentation is the partitioning of people in a market who may patronize a product or service to satisfy a need given a specific situation. Key words are people, situation, product and need. In the 2016 Philippine presidential elections for instance, President Rody Duterte used his achievements as Davao Mayor and […]
One of my proudest moments is when I am called the “father of Tricia Gosingtian”. That she is my daughter, still comes as a surprise for many people since we have different surnames (read till the end to find out how this came about). And it is always fun for me when people do get the connection. Yes, I am […]
Since June 30, 2016, General Ronald “Bato” Dela Rosa has been spearheading what President Duterte called a war against illegal drugs. Then, he was unexpectedly seen in Las Vegas watching Pacquiao – Vargas fight on November 6, 2016. Not that he got a free travel gift from Senator Manny Pacquiao to fly and watch the fight for free, which many […]
Some people take too much time thinking about what to do that they almost always end up not doing anything. That’s what we call analysis paralysis. By the time they are done with data gathering and analysis, the opportunity may have been exploited or pre-empted by others and they will no longer be able to take advantage of opportunities. What […]
Not long ago, I asked my businessmen-friends why they think companies like Philippine Air Lines (PAL) did not create their own low cost carrier (LCC) before the entry of Cebu Pacific Air. Or even Mercury Drug before the entry of The Generics Pharmacy (now TGP). Or banks before the entry of Bayad Center catering initially to the unbanked customers. Was […]