Author Archives: Josiah Go
The ‘Modern Elder’ in the Digital Age
I discovered the term ‘Modern Elder’ from bestselling author and hotelier Chip Conley, who spoke at the World Business Forum Sydney last May 31, 2018. Chip described a ‘Modern Elder’...
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Personal Branding
(Excerpt from the book “Entrepreneurship: Starting An Enterprise, Having An Innovation Mindset” by Josiah Go and Chiqui Escareal-Go. Book is officially endorsed by Department of Trade and Industry (DTI) and...
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Q&A with Turner Philippines’ Country Manager Jia Salindong Du on Marketing to Kids
Jia Salindong Du, a 2013 Mansmith Young Market Masters Awardee (YMMA), is currently the country manager of Turner, the owner of Cartoon Network, among many other brands. Jia shares her...
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The Chicken Game Theory of ‘Crazy Rich Asians’
Spoiler Alert: Read only after watching the movie. Note that my ideas here are based on the movie and not the book, which I have not read. Game Theory Game...
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5 Skills of Master Strategists
In a best selling book I authored entitled ‘The Rainmakers’, I interviewed 25 Top Filipino CEOs such as Lance Gokongwei of Cebu Pacific Air, Victor Paterno of 7-Eleven, Injap Sia...
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The 4 Gates of Entrepreneurship
(Caption: Entrepreneurship book officially endorsed by DTI and Go Negosyo. Shown to the left of Josiah Go are Presidential Adviser on Entrepreneurship Joey Concepcion, DTI Secretary Ramon Lopez and co-author...
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100th Marketing Strategy and Plans
One hundred is such a powerful, wonderful number – a perfect score, an anniversary worth celebrating, a heritage that may seem like a lifetime. I praise God for that gift...
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Crazy Rich Asians: Decoding the Gambits of Eleonor and Rachel
Spoiler Alert: Read only after watching the movie. Note that my ideas here are based on the movie and not the book, which I have not read. ‘Kai Ki Lang’...
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Q&A with L’Oreal Philippines’ CMO Albet Buddahim on “Playing to Win”
Albet Buddahim was awarded 2017 Mansmith Young Market Masters Awards (YMMA) for his role in helping turn IPG Mediabrands into one of the fastest growing marketing agencies in the Philippines....
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Q&A with Kickstart Ventures President Minette Navarrete on Investing in Innovation
Kickstart Ventures is a Globe-backed venture capitalist company launched in 2012. They have invested in various growth companies in digital lifestyle, and e-commerce marketplace; especially those that use software as...
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