Author’s note: I wanted to honor God on my 500th blog entry so here is a reflection on the story of my life and what He had made me into. My grandfather criticized me for always being speechless. You transformed me as the most awarded business educator-speaker in the Philippines! My high school teacher undermined me and thought that La […]
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I get lots of new ideas by reading, by traveling, by attending events, by observing, by conversing with others, by attending seminars and conferences, among others. I specially like to attend conferences as you get to listen to different perspectives of various speakers and network with like-minded individuals. The last training I attended was the TechLearn Conference in New Orleans […]
People who mourn for the loss of a loved one are typically not price-sensitive. They would spend more for a departed loved one than the budget they would have allocated for themselves. This is both good and bad. This is good in the sense that they pay final respects to the deceased. As author Dan Ariely pointed, the motivations that […]
Trust has been widely discussed by speakers of the World Business Forum, organized by World of Business Ideas (WOBI), in Sydney for the last two years. I am sharing the key points of three authors from their respective sessions. Stephen M.R. Covey, author of “The Speed of Trust: The One Thing That Changes Everything” shared that Trust is about character […]
I am extremely proud to announce the 30th anniversary offering of Mansmith and Fielders Inc.— the 11th Market Masters Conference — featuring a dream team of high-powered CEOs in 5 high-impact topics. It is definitely THE Marketing Conference to attend in 2020. Check out the conference agenda below. Session 1: Behind The Scene: The Strategist Behind the Strategy Top executives […]
Ron Batisan is the Assistant Vice President of UnionBank who led UnionBank’s launch of The Ark project, the Philippines’ first fully digital bank branch located at the Insular Life Building in Makati with a total of 50 Ark branches planned by end of 2019. The Ark by UnionBank was declared the winner of Best Branch Customer Experience in Asia-Pacific at […]
Tiffany Batungbacal is the Assistant Vice President of Primer Group, a conglomerate with presence in 13 countries. She manages the multi-concept stores R.O.X. and Grind, as well as mono brands under the adventure portfolio of the Primer Group of Companies in the Philippines that includes The North Face, Columbia, Salomon, Quiksilver, Roxy, and DC, among others. A Mansmith Young Market […]
Daniel Kahneman is an expert in human judgment and decision making. He won the 2002 Nobel Prize for challenging the assumption of human rationality prevailing in modern economic theory. I had the privilege of attending the World Business Forum by the World of Business Ideas (WOBI) in New York last November 14, 2018 and would like to share 15 lessons […]
Two of my millennial managers are not interested to own cars. They would rather take Grab to and from work instead of worrying what to do with the car that they won’t be using 95% of the time, plus the problems that come with it – registration, insurance, repair, stress of driving, traffic and finding parking spaces, parking fees, and […]
Bea Atienza is the Chief Digital Strategy Officer of Dentsu Aegis Network. She was formerly Strategy Lead of Edelman Digital Singapore, Head of Strategic Planning in Wunderman Singapore and Digital Strategist of Commonwealth (a McCann company) in Shanghai, China. She acquaints us with her role as a strategy planner as well as the trends in digital marketing that she has […]