Q&A with Jimmy Siybauco on Evaluating Personalities via Handwriting Analysis


Q1: What is handwriting analysis? Is it the same as signature analysis? Is there a science into it?

A: Handwriting Analysis or graphology is the science of identifying, evaluating and understanding personality and emotion via the strokes and patterns by their handwriting. Its part of psychology and neuro science.

Q2: How can you tell a person’s personality or prospects by just looking at their handwriting? Has there been any parallel study with personality tests and career tracking?

A: Handwriting reveals the person’s true personality including emotional outlay, fears, honesty, defenses and over 100 other individual personality traits. There are numerous studies and researches regarding handwriting analysis and the benefits improving self and others.

Q3: Aside from the usual interviews and tests, some business executives look at faces of their applicants, others on birth month or year. How does handwriting analysis compare to or is superior compared to these tests?

A: Handwriting Analysis is a simple and practical way to analyze personality of a person since handwriting is readily available for interpretations. Many European companies hire the services of graphologist to screen prospective employees. Handwriting analysis support and validate psychological tests.

Q4: Who can benefit from handwriting analysis? For instance, can a person change his love life by improving handwriting? How about recruitment managers?

A: Anyone can benefit because it’s a reflection of one’ s self. Yes, a person can change love life using graphotherapy. Recruitment Managers can prescreen their future employees.

Q5: If handwriting reveals one’s personality, can a simple change in handwriting change one’s personality? How?

A: Yes, through Graphotherapy ( ex. your mood can affect the way you write, so by way of changing how you write, it changes your mood too.)

Q6: Can you share some quick guides what to look for in hiring and not hiring people for a) sales b) marketing c) spouse?

A: a) sales – ex. if you are looking for outgoing and confident personality, his penmanship should be big. b) marketing – ex. if you want to look for a creative person, the dot on the “i” should be high c) spouse? – ex. Compatibility is based on similar strokes and patterns.

Josiah Go

Josiah Go is the Chairman and Chief Innovation Strategist of Mansmith and Fielders, Inc., and Chairman of Waters Philippines (the market leader in the direct selling of premium home water purifiers in the Philippines). He is Chairman / Vice Chairman / Director of over a dozen companies. Known as one of the Philippines’ most respected marketing gurus, he is the most awarded business educator of the Philippines having been recognized as one of the Agora Awardees in 1994, one of the Ten Outstanding Young Men (TOYM) of the Philippines in 2001, one of the Ten Outstanding Young Persons (TOYP) of the World in 2002 (the 1st and only Filipino in Business Education given by World JCI in a competition of over 1,000 TOYMs), and one of only two Lifetime Achievement Awardees by the Association of Marketing Educators (2007), the youngest marketing educator to be bestowed this honor. He was also given the Brand Leadership Award during the World Brand Congress in India (2009). His accomplishments was recognized by the international community where he has been included in the 10th edition of the International Who’s Who of Intellectuals (England). He is also the first Filipino to have completed the Blue Ocean Strategy qualification process in Blue Ocean Institute in INSEAD, France and is the first in Southeast Asia to have taught this as a 3-unit, full semester course in a university. He specializes in the fusion of marketing and innovation using the lenses of data-driven entrepreneurship and teaches advanced marketing subjects like Market-Driving Strategies, Business Model Innovation, 5 Skills of Master Strategists, Marketing Innovation, Mastering Innovation and Defense Strategy. He has given talks and facilitated over 1,000 marketing seminars in the Philippines and internationally to teams in diverse industries, in different situations and contexts. A thought leader with 18 bestselling and recordbreaking marketing and entrepreneurship books, Josiah has taught at the De La Salle and Ateneo Universities. He is an Executive Scholar of the Kellogg Business School (in Marketing and Sales Management) as well as the MIT Sloan (in Strategy and Innovation). He also took advance marketing programs at Harvard, Wharton and at the London Business School. His industry affiliations include being National President of the Philippine Marketing Association (1991), Chairman of the Direct Selling Association of the Philippines (2002), National President of the Association of Marketing Educators (2004-2005). He continues to be involved in various advocacies aimed at youth empowerment and entrepreneurship namely, the Young Market Masters Awards (YMMA), Mansmith Innovation Awards, Day 8 Business Academy for SMEs, and the MarkProf Foundation.

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