Part-time faculty member of the Ateneo de Manila University (1990 – 1995, 1998 – 2000, 2006) including a 3-year stint as Director for Marketing program (1992-1995) Professorial Guest Lecturer of De La Salle University (2000-2002) and De La Salle Graduate School (M.S. Marketing, then MBA program, 2002 – 2005) Was appointed Ambassador Bienvenido Tantoco Sr. Professorial Chair in Marketing and […]
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Agora award, given by the Philippine Marketing Association (1994) Most Outstanding Entrepreneur, Quezon City Chamber of Commerce and Industry (1997) Ten Outstanding Young Men (TOYM) of the Philippines, given by Philippine Jaycees (2001) Dr. Jose Rizal Awards for Most Outstanding Tsinoy, given by the Federation of the Filipino-Chinese Chamber of Commerce and Industry and Manila Times (2002, 1st batch) Ten […]
National President of the Philippine Marketing Association (1991, then 28 years old) Chairman of the Direct Selling Association of the Philippines (2002) National President of the Association of Marketing Educators (2004-2005)
Co-founder of the Young Market Masters Awards (since 2005) Co-founder (former Chairman of Executive Committee and Chief Training Officer) of MarkProf Foundation, Inc. (since 2004, annual search and 7-weekend training of the Top 25 Marketing Management Trainees of the Philippines) Chairman of Josiah and Carolina Go Foundation, Inc. Chairman of Day 8 Business Academy (for SMEs) Founding Chairman of Invest […]
Chairman and Chief Marketing Strategist of Mansmith Training Group Chairman and CEO of Waters Philippines Chairman / Vice Chairman / Director of over 12 companies Former Director of Waters-Asia (1995-2000)
The Mavericks: How 35 Marketing Rockstars Think, Strategize & Execute 2019 Best-Selling Book ‘The Mavericks’ features these 35 seasoned marketing experts generously sharing their thoughts and experiences on different aspects of marketing. 1. Strategy and Innovation New Category Strategy by Edgar Sia II, Chairman of Double Dragon Properties Growing Through Innovation by Jane Jimenez – Basas, President and CEO of Cignal TV 2. […]
I thank the Association of Young Filipino-Chinese Entrepreneurs (formerly Anvil Club) as well as the Federation of Indian Chambers of Commerce for inviting me to give a talk about “Defending Your Turf” recently. The topic on defensive marketing has attracted a bit of attention as of late, especially among those with successful businesses. This type of marketing is different from […]
I recently attended a kid’s fashion show at SMX Aura, a welcome break from my business conference routine. I learned that from 3,000 entries, 50 kids were shortlisted and trained to walk the runway. They were all so cute. I suddenly entertained the idea of wanting to be a grandfather. In the meantime, my family will have to make-do with […]
As a student of lifelong learning, I always search for ideas and knowledge as well as great minds and conversations to challenge my ways of thinking. I like seeing white spaces of opportunities for new methods, new frameworks and new possibilities. I was especially intellectually stimulated with a concept of a strategy book in the mid 2000s and was so […]