Q&A with Sta. Elena Construction Founder Alice Eduardo on Service Strategy

Q&A with Sta. Elena Construction Founder Alice Eduardo on Service Strategy

interviews, Q&A
Sta. Elena Construction and Development Corporation is an AAA-rated and Large B general contractor specializing in foundation engineering, power plants, ports and harbors, and roads and bridges. CEO Alice Eduardo, who was recently honored in Forbes Asia ‘Heroes of Philanthropy’ 2018, shares with us her insights on service and strategy. Q1. What has been your competitive advantage against the big foreign firms? A: Filipino talent and ingenuity is superlative, given the right environment to let us shine and realize our full potential. Santa Elena can deliver the same world-class performance and price more competitively because of our cost structure. We are a lean and mean operation with my personal touch. Those, apart from our fleet of the latest, leading edge equipment fully-owned and not leased, are Santa Elena’s clear edge.…
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