Waters Philippines: Keeping You Healthy While Saving You Money by James Humarang

Waters Philippines: Keeping You Healthy While Saving You Money by James Humarang

Product, Special Features
Waters Philippines is the market leader in home water purifiers in the Philippines and has started operating in Indonesia through a subsidiary, PT Noah Health in 2015. Founded by best selling marketing author Josiah Go, it is celebrating its 20th anniversary this year. Josephine Recto, Waters' general manager, shares her thoughts about how the company has grown and why it attracts independent entrepreneurs to be distributors of the Korean-made Waters Bio Mineral Pot. Q1: Waters Philippines started MLM in the Philippines in 1995 even ahead of Amway and Herbalife. It has not just survived but grown despite being a consumer durable company. What made it an outlier? A: Waters Philippines has always been the opposite of the traditional MLM companies. A few common beliefs regarding direct selling and MLM success…
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