Q&A with Mageo Consulting President Boots Garcia on Integrating Finance To Strategy

Q&A with Mageo Consulting President Boots Garcia on Integrating Finance To Strategy

Business Strategy, interviews, Q&A
Q1: How has the role of the CFO changed in the last few decades and how has it influenced and shaped corporate and business strategy? A: The traditional role of the CFO has been to keep track of a company's performance and numbers and to report on the financial performance of the business. The CFO was often described as the "bookkeeper/ beancounter". Over the years, the CFO has taken a more active and significant role in setting the business and corporate strategy of an organization, especially as a result of market volatility and economic uncertainty. Depending on the organization and the CFO himself, he could participate in defining and developing the overall strategy. In addition, the CFO 1) Provides insights and analysis to support the decision making process to ensure that…
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Q&A with East West Bank President Tony Moncupa Jr on Growth Strategy

Q&A with East West Bank President Tony Moncupa Jr on Growth Strategy

Business Strategy, interviews, Q&A
Q1: There are so many banks in the Philippines, yet, since 2012, East West Bank has opened around 300 additional branches in 3 years, what is your vision for East West Bank? A. Our expansion was a necessary competitive response. We needed to expand quite massively because our competitors have much more branches. Otherwise, we will get clobbered. This is part of the vision set by the board to put EW among the ranks of the relevant banks. It started sometime in 2010. The board believed that the country will see favorable economic conditions that will likely continue far longer than what we have seen before. However, with better times, everybody will likely do some expansion. And that will result in heightened competition and put pressure on margins. That could…
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Q&A with Sterling Group CEO Henry Lim Bon Liong on Differentiation

Q&A with Sterling Group CEO Henry Lim Bon Liong on Differentiation

Business Strategy, interviews, Q&A
Q1: Your notebooks are doing well despite being priced premium. What made you decide to focus on the upscale market with various brands? A: Consumers today are more mature and buy intelligently. They do not just buy a product due to being the lowest price. They look for value and differentiation. Each Sterling notebook is value for money due to the high quality standards that we adhere to: from the design stage where we carefully study what is in tune with today's market, to choosing high grade paper and the production quality standards that our notebooks go through. Many consumers feel an emotional connection to our Sterling notebooks. They practically grow with it. It all starts with attractive character designs that appeals to the children's market (like Hello Kitty and…
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Q&A with RFM’s CEO Joey Concepcion on Growth Strategy

Q&A with RFM’s CEO Joey Concepcion on Growth Strategy

Business Strategy, interviews, Q&A
Q1: I have known you since 1982, and you have always been entrepreneurial, please update us about your other entrepreneurial ventures outside of RFM (Joey's Pepperoni, etc.) On my popcorn and cotton candy business, it is a business I started with my wife Marissa, when we were still single, over 30 years ago.  It used to be called Joey’s popcorn and Fluffy cotton candy that you see in the malls in Metro Manila.  We later rebranded the popcorn business into Kettle Korn when we introduced a different kind of kernel that pops into a round-shaped popcorn.  The business grew over the years with over 180 outlets nationwide and about 800 dealers that distribute our products in different channels.  We also supply major supermarkets, convenient stores and other food stores in…
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Q&A with Richmond Lim, President of Time Depot on the Watch Industry

Q&A with Richmond Lim, President of Time Depot on the Watch Industry

Business Strategy, Marketing Plan in the Philippine Setting, Retailing
Q1: Your family was already in the watch business, distributing Casio, before you founded Time Depot in 2001. What was the insight behind the creation of a retail unit selling watches? Time Depot was an answer to multiple opportunities that presented themselves during that time.  Brands were proliferating and consumers valued new applications presented in different wrist wearable technology – MP3 players, trekking watches, running watches, GPS functions in wristwatches, dive computers and training/ coach function watches. Q2: In what area is Time Depot differentiated from competition? In what area do you wish to be known for and why? Watches beyond time. More than just telling time, consumers valued the functions and their applications. The existing retailers did not see the possible change as a trend that would last and…
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