I live by the quote of Abigail Adams who said “Learning is not attained by chance, it must be sought for with ardor and attended to with diligence.” Being an educator compels and propels me to be a constant learner. As such, I love attending business conferences that cover the latest trends, and feature the best minds who share both […]

At the onset of the pandemic lockdown in  2020, Mansmith put together the Mansmith Marketing Inspiration Festival as a way of providing new sources of inspiration during very uncertain (and scary) times.  The festival was  an online program that featured 30 successful business leaders who shared their stories of overcoming adversity and achieving success. One of the standout speakers at […]

How can marketers, business owners and executives consciously work on improving their decision making skills? How can they see a situation more objectively and anticipate probable (and even unthinkable) scenarios?  Here is a list that affects perspective and corresponding suggestions on how to address these blind spots. They are not mutually exclusive, and can interact and/or merge to cloud one’s […]

As an entrepreneur, it’s important to ask the right questions to your mentors and consultants.But what happens when you ask the wrong questions? This is the case for one entrepreneur who sought the advice of marketing mentor Josiah Go during one of his weekly one-on-onepublic service mentoring. After the entrepreneur explained her declining business situation, she asked Josiah Go with […]

Josiah Go features the movers and shakers of the business world and writes about marketing, strategy, innovation, execution and entrepreneurship

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