Call for Adopt-a-Marketing-Teacher Program by Josiah Go

Call for Adopt-a-Marketing-Teacher Program by Josiah Go

Articles
I have been teaching marketing and innovation for many years now, and I can say that it has been a source of pride and joy for me to watch those I’ve taught soar in their own fields. This motivates me to further enhance my learning and experience as an industry practitioner and educator. And since I have always been passionate about marketing and education in the Philippines, I am concerned about its state and how to further raise the bar of excellence.  In our own way, Chiqui and I tried to contribute by writing books such as “Principles and Practices in Marketing in the Philippine setting” for marketing students, teachers and professionals, and “Entrepreneurship: Starting a Business. Having an Innovation Mindset” for entrepreneurship students, teachers and entrepreneurs.  We also co-founded…
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