Q5: Many market leaders are not brand leaders. They are bought but their emotional connection with the consumers are not strong. How does Goldilocks connect to the newer millennial consumers? A: This is a very significant point for us, because at 50 years old, Goldilocks is a Gen X company that needs to understand and engage Millennial consumers. Of course, […]
interviews
Goldilocks is celebrating its 50th anniversary this 2016. Founded by sisters, Milagros Leelin Yee and Clarita Leelin Go, and their sister-in-law Doris Wilson Leelin, they were baking delicacies in their Makati City apartment to serve doctors, nurses and, eventually, hospital patients. The business grew and led to the opening of the first Goldilocks store, on a humble 70 square meter […]
Suphajee Suthumpun is the Group Chief Executive Officer of Dusit International. She joined the global hospitality company in January 2016, bringing with her over 20 years of experience in technology, including positions as Chief Executive Officer and Executive Chairman, Thaicom Public Co Ltd.; General Manager of Global Technology Services (GTS) at IBM’s ASEAN headquarters in Singapore; and Country General Manager […]
Potato Corner started in 1992 as a side business of partners wanting extra income. Today, it is the undisputed leader in the french fries franchise with some 700 local stores and 145 international stores, breaking one sales record after another the last few years. Potato Corner president Jose Magsaysay Jr shares with us why and how they are encouraging entrepreneurship […]
PNB has its share of ups and downs – from being the de facto central bank before Central Bank was created in 1949 to losing P13 billion in 1999 and non-performing loans of P45 billion (51%) in 2002 to the takeover of Mr. Lucio Tan and repaying PDIC rehabilitation loan 4 years ahead of its due date, PNB is now […]
Joseph “Chay” Cruel is vice president of international and business development for the non-alcoholic division of Asia Brewery. Previously, he was with Smart, Remy Martin, RFM and URC, the latter where he launched the highly successful C2 as brand manager and for which he won the Mansmith Young Market Masters Awards (YMMA) in 2005. Chay shares his insights on another […]
Robina Gokongwei-Pe is the President and COO of listed Robinsons Retail Holdings Inc., the second biggest multi-format retail group in the Philippines with revenue expected to be over P100-billion in 2016 from approximately 1,500 stores, complemented by the 1,900 store network of the recently-acquired chain TGP (The Generics Pharmacy). She has recently been identified by Forbes Asia as one of […]
Q1: National Bookstore is expanding its branch network from close to 200 to over 500 by 2020. Why the aggressive availability goal? A: We want to make our stores more accessible and convenient for our customers. We want to give them the convenience to be able to shop in a mall nearer to them. We are also entering secondary and […]
Telus is a business process outsourcing (BPO) company known for employee engagement in community work among their 12,000 employees. This has contributed to high employee morale resulting to an impressive employee retention that is half of BPO industry’s employee turnover, currently at 65% per annum. Its VP for brand, marketing and culture in the Philippines Warren Tait shares his insights […]
Poor farm-to-market infrastructure, higher cost of feed products versus neighboring countries, import liberalization, smaller margins, rising operating costs, high bargaining power of major fast food chains and supermarket groups, commoditization – these were major problems that Bounty Agro had to contend with simultaneously a decade ago. External forces were enough to stop any additional investment and perhaps, even divest in […]